Monday 4 October 2010

UK Tribes & Research



This evening I visited the UK Tribes website: http://uktribes.com/ and the video above is the result that I came out with. After doing so I asked some friends to do the same and to do the same questionnaire as me: http://www.findyourtribe.co.uk/ and some of their results are below!

http://uktribes.com/?p=tribe&id=16 = Chav
http://uktribes.com/?p=tribe&id=7 = Indie Scenesters


This website is something of an eye opener for what things we should include in our video to make the target audience become interested in it. Not only this but it shows what type of people we are similar to, widening our audience!
After being on this website I went on to youtube to do some more research of some interviews that Channel 4 did with people that are the typical example of the group they are associated with. For example here is a video of a snob.

While doing this research of other groups of people it allowed me to see that it is going to be very difficult to have a lot of different groups of people attracted to the same thing. For example in the film above the snob tells the person in the interview that they think that chavs drink and smoke too much and if they live in a council flat then it clearly identifies them. Therefore if we were t0 involve smoking and drinking in our film then there would be a part of the audience that we would miss out on because they don't want to watch something like that as they feel they are better than the people that do these things in their free time.


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